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AI POWERED CUSTOMER & REVENUE PLATFORM

Run Your Entire Customer Lifecycle on One Intelligent Platform.

Unify sales, marketing, service, conversations, AI voice, revenue and analytics around one real-time customer record.

Built for growing, multi-team and multi-brand businesses.

Website
& Forms
Meta
Lead Ads
Facebook
Data
Instagram
Data
LinkedIn
Data
Email
SMS
WhatsApp
Phone
VitelMeet
All Customer Touchpoints
GlobalCRM.ai
  • Home
  • Contacts
  • Companies
  • Deals
  • Conversations
  • Marketing
  • Service
  • Revenue
  • Analytics
  • More
Search anything… Alex CarterCEO
Good morning, Alex
Here’s what’s happening with your business today.
New Leads
248
12%
Meetings
36
8%
Pipeline Value
$520K
18%
Active Customers
1,856
14%
Sales CRM
Marketing
Service
Conversations
Voice AI
Revenue
Analytics
Customer Data
Automation
AI Core
Studio
Integrations
Governance
Unified Customer Data Layer
One customer. Every interaction. Full context in real time.

UNIFY

One customer record across every team.

AUTOMATE

Turn repetitive processes into intelligent workflows.

ENGAGE

Connect conversations across email, SMS, WhatsApp and phone.

GROW

Move from first interaction to revenue and retention.

CAPTURE — TOUCHPOINTS & DATA SOURCES

Every Touchpoint Lands on One Customer Record.

Web, ads, messaging, voice and self-service all write into the same record, deduplicated and associated on the way in.

Web & Lead Capture
Website · Web Forms · Meta Lead Ads
Social & Digital Data
Facebook · Instagram · LinkedIn
Messaging
Email · SMS · WhatsApp
Voice & Meetings
Phone · VitelMeet · Meeting Scheduler
Self-Service
Knowledge Base
WHAT HAPPENS ON THE WAY IN
  1. Arrive

    A form, an ad, a message or a call comes in through whichever channel the customer chose.

  2. Stage and review

    Ad and form submissions are held, cleaned and checked before they touch the CRM.

  3. Match, don’t duplicate

    Inbound records resolve against existing contacts and companies first.

  4. Enrich and associate

    Missing detail is filled in and the record is linked to its company, deals and cases.

  5. One record, in view

    Every team works from the same customer, with the full history attached.

NO SIDE SYSTEMS

Nothing waits in a spreadsheet between capture and the CRM, so the first follow-up starts from complete context.

PRODUCTS

One Platform for the Complete Customer Journey.

Use individual applications or bring them together on one unified customer platform.

Sales

Turn leads into revenue.

  • Contacts, Companies, Leads, Deals
  • Activities & unified timeline
  • Sequences & Playbooks
  • Goals, Round Robin, Smart Score
  • Meeting Scheduler
  • Business card scanning
  • Territory & team assignment
Explore Sales

Marketing

Capture, nurture and convert demand.

  • Campaigns & Email Campaigns
  • Segments & Contact Lists
  • Web Forms & Surveys
  • Meta Lead Ads
  • Lead staging & push to CRM
  • Marketing Automation
  • Blogs & Knowledge content
Explore Marketing

Service

Resolve customer issues with full context.

  • Tickets / Cases
  • SLA tracking
  • Knowledge Base
  • Customer Surveys
  • Omnichannel Support
  • Service Automation
  • Service Analytics
Explore Service

Conversations

Every customer conversation in one workspace.

  • Email, SMS, WhatsApp, Phone
  • Conversation Hub
  • Call Recordings & Playback
  • Social conversations
  • VitelMeet video meetings
  • Unified activity timeline
  • Canned templates & assignment
Explore Conversations

Voice AI

AI agents that call and take CRM actions.

  • AI Agents & purposes
  • Outbound AI Calling
  • AI Call Automation
  • Transcription & Summarization
  • Sentiment analysis
  • Mid-call CRM tools
  • Meta Lead AI Calling
Explore Voice AI

Revenue

From quote to cash and renewal.

  • Products & Price Books
  • Quotes
  • Orders & Carts
  • Invoices & Payments
  • Subscriptions & Contracts
  • Memberships & Offers
  • Approval workflows
Explore Revenue

Analytics

One source of truth for every decision.

  • Reports & Single-Object Reports
  • Pivot Tables
  • Dashboards
  • Analytics Engine
  • Scheduled Reports
  • Cross-functional analytics
  • 44 sources · ~1,174 fields
Explore Analytics

Studio

Build GlobalCRM around your business.

  • Custom Fields & Objects
  • Page & Record Layouts
  • Record Types & Validation
  • Associations
  • Global Search
  • Bookmarks & Tags
  • 24 field types across 13 objects
Explore Studio
LAUNCH SUITES

Pre-Configured Suites for Faster Time to Value.

Start with the products one team needs, or run the whole customer and revenue lifecycle on the complete platform.

Sales Suite

Sales, Conversations, Voice AI, Analytics and Flow, configured together.

SalesConversationsVoice AIAnalyticsFlow

For modern sales teams and high-velocity lead management.

Customer Suite

Sales, Marketing, Service, Conversations, Analytics and Flow on one record.

SalesMarketingServiceConversationsAnalyticsFlow

For teams managing the complete customer lifecycle.

GlobalCRM Complete

Every product plus the shared platform services underneath them.

SalesMarketingServiceConversationsVoice AIRevenueAnalyticsStudio

The full customer and revenue platform.

WORK — BUSINESS APPLICATIONS

Every Team’s Work, in One Workspace.

End to end, without switching systems. Pick a product to see what it takes on.

SALES

Relationships worked in the open, from first touch to signature.

THE PATH
  1. Lead
  2. Qualify
  3. Deal
  4. Close

Records that hold the whole story

Contacts, companies, leads and deals stay linked, so nobody rebuilds context before a call.

Ownership without argument

Round robin, territories and priority rules decide who works what.

Repeatable motions

Sequences and playbooks turn a good rep’s method into the team’s method.

Ranking that means something

Smart Score weighs fit and engagement instead of gut feel.

MARKETING

Demand captured where it happens, handed over without a gap.

THE PATH
  1. Reach
  2. Capture
  3. Nurture
  4. Hand over

Campaigns tied to outcomes

Spend, sends and submissions sit next to the pipeline they created.

Every form is a front door

Web forms and surveys write straight onto the record.

Ads that arrive as records

Lead ads are staged, cleaned and pushed into the CRM.

Journeys, not blasts

Automation reacts to what the customer actually does.

SERVICE

Support that already knows who is calling and what they bought.

THE PATH
  1. Contact
  2. Case
  3. Work
  4. Resolve

One queue, every channel

Cases arrive from mail, chat, phone and the portal into the same list.

Clocks people trust

SLA timers run on first response and resolution, with breaches surfaced early.

Answers, reused

The knowledge base is attached to the ticket, not filed away elsewhere.

Closure with feedback

Surveys fire on resolution and land back on the customer record.

CONVERSATIONS

Email, SMS, WhatsApp and phone in one thread per customer.

THE PATH
  1. Inbound
  2. Assign
  3. Reply
  4. Log

One inbox, many channels

Agents stop switching apps to answer the same person.

Voice on the record

Calls, recordings and playback attach to the timeline automatically.

Templates with context

Merge fields pull from the record, so replies stay accurate.

Meetings without friction

Scheduler and VitelMeet links are generated per meeting.

VOICE AI

An agent that calls, understands and acts inside the CRM.

THE PATH
  1. Trigger
  2. Call
  3. Decide
  4. Write back

Briefed before it dials

The agent reads the record, so the first sentence is relevant.

Qualification on your terms

Purposes and criteria are configured, not guessed.

Actions during the call

Meetings, tasks and deals are created while the customer is still talking.

Evidence afterwards

Transcript, summary and sentiment with reasoning are saved to the record.

REVENUE

Quote to cash, with the renewal already in view.

THE PATH
  1. Quote
  2. Order
  3. Invoice
  4. Renew

A catalogue, not a spreadsheet

Products, price books and stock live where the deal is worked.

Documents that look yours

Quote and invoice templates are designed once and reused.

Approvals with a trail

Discounts route through multi-step chains and keep their history.

Recurring by default

Subscriptions and contracts carry terms, periods and renewals.

ANALYTICS

One set of numbers the whole company argues from.

THE PATH
  1. Collect
  2. Model
  3. Report
  4. Decide

Reporting across the platform

44 data sources with roughly 1,174 reportable fields.

Cross-object questions

Multi-object reports and pivots follow associations, not exports.

Dashboards per audience

Widget layouts with four levels of sharing.

Delivered, not chased

Scheduled exports and email delivery on a cadence.

STUDIO

The platform bent to your business, without a rebuild.

THE PATH
  1. Model
  2. Configure
  3. Validate
  4. Publish

Objects that feel native

Custom objects behave like built-in ones everywhere they appear.

Fields for real data

24 field types including rollups, formulas and auto-numbers.

Layouts per record type

Variants get their own fields, picklists and rules.

Guardrails

Validation rules and approvals keep configuration honest.

GLOBALCRM VOICE AI

AI That Does More Than Talk.

GlobalCRM Voice AI can call prospects, understand context, qualify opportunities and trigger CRM actions while the conversation is happening.

HOW AN AI CALL RUNS
BEFORE

Prepared from the record

  • Triggered by a workflow or bulk list
  • Calling window and retry rules applied
  • Contact brief pulled from the CRM
DURING

Conversation with context

  • Qualification against your criteria
  • Mid-call CRM tools invoked live
  • Meeting booked and confirmed on the call
AFTER

Written back automatically

  • Transcript and summary saved to the record
  • Sentiment verdict, score and reasoning
  • Deal, task and follow-up created
MID-CALL CRM TOOL

Get Contact Brief

The agent pulls the record's context before and during the conversation, so the call is informed by what the business already knows.

MID-CALL CRM TOOL

Schedule Demo

The agent books the meeting, creates the task and deal, and emails both parties while the call is still in progress.

  • CRM-aware conversations
  • Automated outbound calls
  • Calling windows and retry rules
  • Transcription
  • Sentiment analysis
  • Mid-call CRM actions
Discover Voice AI
CUSTOMER LIFECYCLE

From First Touch to Ongoing Revenue and Retention.

Each stage of the journey runs on a named product, on the same customer record.

01

Attract

Marketing
  • Campaigns
  • Email Campaigns
  • Web Forms
  • Surveys
  • Meta Lead Ads
02

Capture & Route

Data + Flow
  • Lead staging
  • Deduplication
  • Push to CRM
  • Round robin
  • Workflow automation
03

Engage & Qualify

Conversations + Voice AI
  • Email, SMS, WhatsApp
  • Phone
  • AI outbound calls
  • Transcription
  • Sentiment
04

Convert

Sales
  • Leads & Contacts
  • Companies
  • Deals
  • Sequences
  • Smart Score
05

Quote & Bill

Revenue
  • Products
  • Quotes
  • Orders
  • Invoices
  • Payments & Subscriptions
06

Support & Retain

Service
  • Tickets
  • SLA tracking
  • Knowledge Base
  • Surveys
  • Omnichannel support
07

Analyze & Scale

Analytics + Studio
  • Dashboards
  • Pivot tables
  • Custom objects
  • Permissions
  • Integrations

Meta Lead to AI Call

From ad to deal, powered by GlobalCRM automation and AI.

  1. Meta Lead Ads
    Capture leads from Facebook and Instagram
  2. Staging
    Held for review, cleaned and deduplicated
  3. Push to CRM
    Creates contact, lead and company
  4. AI Call
    Agent calls, transcribes and qualifies
  5. Meeting
    Demo scheduled automatically
  6. Deal
    Moved to pipeline and worked to close
FOUNDATION — SHARED PLATFORM SERVICES

The Same Data, Automation, AI and Controls Under Every Product.

Configure a workflow or a permission once and it behaves the same way in every application.

flow / workflow builder / meta-lead-qualification ACTIVE
Runs Mon–Fri 09:00–18:00 EST Cap 200 calls/day
Meta lead created
Trigger · Connect
Smart Score ≥ 60
Conditional step · two branches
YES
AI call now
Voice AI · qualification
NO
Nurture sequence
Marketing · email
Wait 1 day
No answer · retry inside window
WhatsApp template + task
Owner notified, follow-up assigned
governance / permission sets ENFORCED
ROLE VIEW EDIT DEL ALL
  • Sales rep
  • Sales manager
  • Support agent
  • Brand admin
  • Partner user

Six record-access levels, applied per object and per tenant, with every change written to the audit log.

TENANT ARCHITECTURE
One platform, many brands

Tenants resolve per request; organizations act as brands inside them, each with their own users, data and permissions.

Multi-tenant Multi-brand Partner hierarchies Audit logs

Data

Unified customer data across all products.

  • Unified customer records
  • Associations
  • Enrichment
  • CRM synchronization
  • Shared customer context

Flow

Workflow automation engine.

  • Workflow Builder with conditional steps
  • Email, SMS, WhatsApp and AI call steps
  • Auto-execution schedules
  • Call pacing
  • Approvals and notifications

AI Core

Shared intelligence built into the platform.

  • AI Agents and agent purposes
  • Transcription
  • Summarization
  • Sentiment
  • Supported CRM actions

Connect

APIs, webhooks and integrations.

  • Integration framework
  • API keys and webhooks
  • Billing / ERP
  • Meta Lead Ads
  • Enrichment and CRM sync

Governance

Permissions, audit logs and tenant control.

  • Permission sets · six access levels
  • Multi-tenancy
  • Multi-brand organizations
  • Audit logs and data management
  • Partner / reseller controls
CONTROL & TRUST

Access, Data and Change — Governed by Default.

Permission sets

Six record-access levels applied per object, per role and per tenant.

Tenant isolation

Tenants resolve per request, with organizations acting as brands inside them.

Encrypted credentials

Integration and mailbox credentials are stored encrypted per configuration.

Audit logs

Immutable change history with retention and archiving.

Approval processes

Multi-step chains with reassignment and full decision history.

Data management

Import, export, retention and archiving handled inside the platform.

SOLUTIONS

Built Around How Modern Businesses Grow.

Five ways teams put GlobalCRM to work. Each one runs on the same record, the same automation and the same controls.

HIGH-VELOCITY SALES

Work More Leads Without Adding Headcount.

For sales organizations, inside sales teams and any business where the volume of inbound leads is the constraint.

Nothing waits for a manual hand-off

Round robin, territories and priority rules give every lead an owner the moment it lands.

Reps follow a method, not a mood

Sequences and playbooks turn what your best rep does into what the team does.

The top of the list is the right list

Smart Score ranks by fit and engagement, so the day starts with the best conversation.

Talk through this setup
HOW IT RUNS
  1. Capture

    Forms, ads and calls create the lead

  2. Assign

    Owner set by rule, not by inbox

  3. Engage

    Sequence across email, SMS and phone

  4. Qualify

    Criteria checked by a rep or an AI agent

  5. Close

    Deal worked to signature on one record

PRODUCTS INVOLVED
  • Sales
  • Conversations
  • Voice AI
  • Flow
  • Analytics
META LEAD AUTOMATION

Facebook and Instagram Leads, Handled Before They Cool.

For teams buying demand on Meta who lose it in the gap between the ad platform and the CRM.

Submissions arrive as records

Lead form entries are captured by webhook instead of downloaded from a dashboard.

Review before the CRM

Staging holds and cleans the data, so duplicates never reach the pipeline.

First contact in minutes

An AI agent calls inside the configured window, then hands a qualified lead to a person.

Talk through this setup
HOW IT RUNS
  1. Lead ad

    Submission captured from Facebook or Instagram

  2. Staging

    Held for review and cleaned

  3. Deduplicate

    Matched against existing contacts

  4. Push to CRM

    Contact, lead and company created

  5. AI call

    Qualification and booking on the call

  6. Deal

    Pipeline entry with the transcript attached

PRODUCTS INVOLVED
  • Marketing
  • Connect
  • Voice AI
  • Sales
CUSTOMER SERVICE

Support That Starts With the Whole Relationship.

For support teams answering customers who already bought something, asked something, or are mid-renewal.

One queue for every channel

Mail, chat, phone and portal cases arrive in the same list with the same rules.

Clocks people can trust

SLA timers run on first response and resolution, with breaches raised before the customer does.

Answers stay reusable

Knowledge base articles attach to the ticket rather than living in a separate tool.

Talk through this setup
HOW IT RUNS
  1. Contact

    Customer reaches out on their channel

  2. Case

    Ticket opened against the existing record

  3. SLA

    Priority and response clocks applied

  4. Resolution

    Owner or queue resolves with full context

  5. Feedback

    Survey fires and lands on the record

PRODUCTS INVOLVED
  • Service
  • Conversations
  • Data
  • Analytics
REVENUE OPERATIONS

One Chain From Won Deal to Recurring Revenue.

For finance and operations teams who currently rebuild the deal in a second system before anyone can be billed.

Quotes built from the catalogue

Products and price books sit where the deal is worked, so pricing is consistent.

Approvals with a paper trail

Discounts route through multi-step chains that keep their full history.

Renewal is not a surprise

Subscriptions and contracts carry terms, periods and renewal dates from day one.

Talk through this setup
HOW IT RUNS
  1. Deal

    Won opportunity on the customer record

  2. Quote

    Priced from products and price books

  3. Order

    Line items, discounts and approval

  4. Invoice

    Issued with tax and template applied

  5. Payment

    Recorded against the balance

  6. Renewal

    Subscription term tracked to its date

PRODUCTS INVOLVED
  • Revenue
  • Sales
  • Flow
  • Connect
MULTI-BRAND & PARTNER OPERATIONS

Many Brands and Partners, One Platform.

For groups, agencies and reseller networks running several businesses that should not see each other’s data.

Separation by design

Tenants resolve per request and organizations act as brands inside them.

Access decided once

Permission sets apply per role and per object, with six record-access levels.

Partners with their own economics

Hierarchies, commission rules and payout tracking sit on top of the same data.

Talk through this setup
HOW IT RUNS
  1. Tenant

    Isolated environment per request

  2. Organizations

    Brands with their own users and data

  3. Teams

    Roles and permission sets applied

  4. Partners

    Hierarchies and reseller access

  5. Payouts

    Commission rules and tracking

PRODUCTS INVOLVED
  • Governance
  • Studio
  • Data
  • Analytics
INTEGRATIONS

Connect GlobalCRM to the Systems That Run Your Business.

Use APIs, webhooks and configurable connectors to extend GlobalCRM across your existing technology stack.

Live / configured Connector framework — available to configure

Lead Sources

  • Meta Lead AdsLIVE

Communications

  • Email infrastructureLIVE
  • TelephonyLIVE
  • WhatsAppLIVE
  • SMSLIVE
  • VitelMeetLIVE

Business Systems

  • Billing / ERPLIVE
  • Payment GatewayFRAMEWORK
  • Cloud StorageFRAMEWORK

Data & Customer Systems

  • Enrichment & CRM SyncLIVE
  • CRM connectorsFRAMEWORK
  • Marketing connectorsFRAMEWORK
  • Analytics connectorsFRAMEWORK

Developer

  • API KeysLIVE
  • WebhooksLIVE
  • Integration FrameworkLIVE
Explore Integrations View API & Webhooks
44
data sources across the report builder
~1,174
reportable fields, contract-tested
17
single-object report sources
12
visualization types
FEATURES

Deep Capability Without the Fragmentation.

Explore All Features
BUILT FOR CONNECTED GROWTH

Give Every Team the Same Customer Context.

One customer view

Shared customer context across sales, marketing, service and revenue.

Faster execution

Automated routing, workflows, approvals and follow-ups.

AI-powered operations

AI that can understand context and execute supported CRM actions.

Scalable control

Multi-tenant architecture, permissions, auditability and customization.

One Customer
Record
Sales Marketing Service Revenue Voice AI
GLOBALCRM

Built for Businesses That Want More From Their CRM.

GlobalCRM.ai is building a unified customer and revenue platform designed to connect data, teams, conversations, AI and business workflows in one system.

  • Customer-centric by design
  • AI powered architecture
  • Configurable for different business models
  • Designed for multi-team operations
  • Built for scalable growth
GETTING STARTED

A Clear Path From First Conversation to Live.

The usual sequence for teams moving onto GlobalCRM, whether starting with one suite or the full platform.

Map the model

Agree the objects, fields and record types your business actually works with.

  • Objects
  • Custom fields
  • Record types

Configure the workspace

Layouts, permission sets and pipelines set up per team and brand.

  • Layouts
  • Permissions
  • Pipelines

Connect the channels

Mailboxes, telephony, WhatsApp, lead ads and business systems.

  • Email
  • Telephony
  • Meta Lead Ads

Automate the work

Routing, sequences, workflows, AI agents and approvals switched on.

  • Flow
  • AI Agents
  • Approvals

Launch and measure

Dashboards and scheduled reports so the team sees the same numbers.

  • Dashboards
  • Reports
  • Goals
QUESTIONS

What Teams Ask Before Moving.

If your question is not here, a 30-minute call with the team is usually enough to answer it.

Talk to the team

Yes. Sales, Marketing, Service, Conversations, Voice AI, Revenue, Analytics and Studio can run individually or as a Launch Suite. Because they sit on the same data layer, adding a product later does not mean migrating again.

No. It handles outbound calling, qualification, transcription and the CRM actions it is configured for — creating meetings, tasks and deals. Human owners pick up from the record with the transcript and sentiment already attached.

Mailboxes are configured per user over SMTP and IMAP with encrypted credentials, and telephony, SMS, WhatsApp and video connect through the integration framework, which supports multiple named configurations per provider.

Studio supports custom fields across 24 field types, custom objects that behave like native ones, record types with their own layouts and picklists, validation rules and associations.

Tenants resolve per request and organizations act as brands inside them, each with their own users, data and permissions. Partner hierarchies, commission rules and payout tracking sit on top of that.

The report builder spans 44 data sources with roughly 1,174 contract-tested reportable fields, plus pivot tables, dashboards with four sharing levels, and scheduled export and email delivery.

Ready to Run Your Customer Lifecycle on One Platform?

See how GlobalCRM connects customer data, conversations, workflows, AI and revenue operations.